3 Tips to Book a Speaker to Boost Employee Morale for the New Year

With the new year just around the corner, you may be thinking about ways you can improve your business, create an even better work environment and boost employee morale. Booking a motivational speaker is a great way to encourage employees to embrace new company goals and create a positive mindset for success. However, if you don’t hire a great speaker who can help you accomplish these goals, you will have missed an opportunity. Knowing what to look for when interviewing a speaker can help you find the perfect person that can relate to your company culture and help your employees realize their business potential,

1- Know Your Audience

Before you can determine which speaker would be the best to boost morale at your company, you must identify exactly who will attend this event and what those attendees need to hear. Will all of your employees attend, or will only certain divisions attend? Once you have identified your audience, what are the challenges they are facing at work? Do your employees have good relationships with other coworkers? Do they understand the goals for the company and how reaching those goals will be beneficial to them? Identifying areas of concern can help you match the right motivational speaker to your employee base.

2- Set a Meeting

Once you have identified the type of speaker needed for your employee event, it is time to search for the speaker. You can begin your search online, and you could also ask for recommendations from fellow business owners who have booked motivational speakers for their employees with successful results.

Then, it will be important to set up an interview so that you can converse with the potential speaker yourself. During the interview, look for personality traits that you think will mesh with your employee base. Did the speaker seem to understand your goals for the event, and did you feel motivated yourself after the interview? If you are not moved and excited after the interview, it is likely your employees will not be motivated at the speaking event.

3- Attend an Event

After interviewing a potential speaker that you like, you should consider attending an event to see how they perform with a live audience. Try to choose an event where the goal is the same as the one you have set for your company of increasing employee morale. Pay attention to the interaction of the employees at the event. Were they engaged with the speaker? Did they seem happy, encouraged and excited during and after the speech? If so, this person may be the right fit for you and your employees.

Choosing the perfect motivational speaker can have a great impact on how your employees start and finish the new year. A workplace that fosters good morale among its workforce tends to see better productivity, increased profits and greater enthusiasm and teamwork. A motivational speaker can be the first step in creating an inspired workforce that can change the trajectory of your business for the better.