Marketing is about creating personal connections. It matters a lot how a brand engages its audience and the strategies it implements to gain new levels of exposure. As a digital marketer, your task is not only to increase the digital presence of your clients but also to monetize their platforms.
Today, Errol Chin is one of the most sought-after Instagram strategists. Just as an example, Errol grew one of his client’s to 257K targeted followers in ten days, and within six months, helping the client grow 10X the return on investment. He has also been able to scale his business from zero to nearly six figures in revenue. So what does it take to move from zero to something in this industry where everybody is a guru?
We live in a society that is built on immediate access. When we want something, we want it now. But building a business as a digital marketer requires time and effort. Errol had to quit his job to focus solely on his business. Besides, the journey has not been a smooth sail for Errol. To get to where he is today, Errol notes that he has had to invest enough time to understand his audience and build a strategy and often tweak, and optimize what works.
There are often a lot of unprecedented moments when you are trying to scale your business. Whether it is market-driven or from within the organization, it is crucial to adapt effectively as you push to meet your goals. For Errol, he has had to reinvent his processes along the way and encourages other entrepreneurs to seek alternative solutions when faced with mounting challenges, and never give up on their ventures.
Give it your all
For any entrepreneur, putting your customers and employees first is critical. Interestingly, the more vested you are in providing your expertise, the faster you will accomplish your personal and business goals. Errol encourages other entrepreneurs to be committed and give their all towards, no matter the cost. Deepak Chopra puts it this way; ‘the easiest way to get what you want is to help others get what they want.’
Believe in yourself
Entrepreneurship is all about taking risks. Having self-confidence is the first step to success. Besides, to live a life of high achievement, you must fully believe in yourself and your abilities. From quitting his day job to venturing into Intraday Trading, and digital marketing, Errol knows the importance of believing in yourself, even when nobody else does. Today, he is reaping the benefits and continues to inspire other entrepreneurs to have the same courage in life. Follow Errol on his Instagram to learn more about his work.