How Ekin Ozlen Created a Celebrity-Endorsed Beauty Brand
Ekin Ozlen has achieved everything she has set her mind to in her extensive career, and her most recent endeavour gained the much sought after seal of approval from multiple celebrities.
Beauty and wellness enthusiasts are always on the lookout for the latest new trend. Social media personalities like Kim Kardashian and Gwyneth Paltrow will have a new facial treatment or skincare brand to show us almost weekly, and the desire to look after our skin and purchase products that will do just this has never been stronger. When it comes to buying the best, high-quality products, most people will indeed turn to celebrities and influencers to see what is in and what really works. So, for beauty brands to really take off, they need the seal of approval from someone with influence. Ekin Ozlen has just that.
Who is Ekin Ozlen?
Ekin Ozlen is a woman of many talents. She started out as a Ford model in New York City. If she looks familiar, it’s probably because she was the cover girl on the Target pantyhose boxes for years. But she knew there was more to her life than professional modeling, and had dreams of music and performance.
From the very beginning, Ozlen knew she needed a space to let her creativity flow, which is how she got into the music industry. She started hanging out with Brooklyn based hip-hop artists who would inspire her on her journey immensely when she turned her poetry into songs. Her transition into the music world was seamless and it resulted in many successful collaborations, including one with Turkish rapper Cihan Ozdemir. Most recently she collaborated with Vadhir Derbez and Roxy Ferrari in Where You At.
And yet her creative side was not the only one that needed to be fulfilled. While she didn’t know it at the time, underlying all of her creative traits was an entrepreneurial spirit. That’s how she found herself creating the beauty brand called Keracell: selling high-end, high-science products that combine human stem cell extract and CBD.
Finding a Celebrity Clientele
Her years in the beauty industry taught Ozlen many of the things she needed to create high-quality products that would bring out the best in people. Starting as a formula to cure her stepmother’s ailments, she discovered a formula that found more success than any other product she had tried herself. The technology utilized to create the beauty products is combined with other proven cosmetic bio-active ingredients for true results driven solutions for the face, hair, and body. According to Ozlen, “Our exclusive formulas are based on years of research, formulation expertise and technologically advanced ingredients that deliver unparalleled efficacy.”
Ekin’s years of experience in the beauty and entertainment world meant that she first introduced the brand to her celebrity friends by hosting parties in Beverly Hills to show off the products. While the innovative combination of human stem cell technology and CBD made the product attractive to high-end medical spas and physicians, it’s also become a favorite among many A-list celebrities.
A Combination to Success
Ekin Ozlen has achieved everything she has set her mind to in her extensive career, and her most recent endeavour gained the much sought after seal of approval from multiple celebrities. Keracell proves to be an ongoing success as loyal customers choose time and time again to purchase the high-end, high-science, celebrity-endorsed beauty products she is offering – a product completely inspired by her desire to help people look and feel their best.
Find out more about Ekin Ozlen and Keracell on her Instagram.