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How Fuego is Reinventing Dance Footwear

From lack of space, to unsuitable flooring, missing equipment to impractical dance shoes – quarantines and lockdowns have exposed the inequalities that dancers are faced with and has massively impacted their ability to maintain a good standard of practice.

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As athletes, dancers and performers around the world have learned to innovate and adapt beyond belief since the beginning of the pandemic, many have been faced with a series of practical challenges. From lack of space, to unsuitable flooring, missing equipment to impractical dance shoes – quarantines and lockdowns have exposed the inequalities that dancers are faced with and has massively impacted their ability to maintain a good standard of practice.

Enter Fuego. Founded in 2019, Fuego is a new category of dance footwear that is not only focused on creating the best dance footwear product, but is on a mission to create a global lifestyle brand and community of people who are passionate about dance – either at home, in-studio, on stage or on the street.

Founder Kevin Weschler started his own dance journey after stumbling upon a GroupOn deal for classes at a local dance studio, and the rest is history. He says: “Whether I was dancing at the studio, on the street, or at home, all I wanted was a lightweight, minimalist dance sneaker that allowed me to dance on any surface. A shoe that would fuse dance with street wear.” He adds, “Since it didn’t exist, I decided to create it.”

No matter what style of dance someone specializes in, most require the same thing: the ability to move fluidly through a variety of turns, pivots and spins. Normal street shoes can bring a lot of problems, including being too heavy, uncomfortable, and having too much traction for dancing which places excessive force on the knees and leads to injuries over time.

In a similar way, traditional dance shoes are inconvenient since they can’t be worn indoors, styles can be outdated, and women in particular are forced to practice in performance high heels which can also lead to long term problems. 

In street and hip-hop dancing in particular, most dancers would wear everyday street shoes, but usually for fashion reasons more than anything else. However, these present the same problems and cause knees injuries. When spinning and turning using normal sneakers, the feet will rotate at a slower rate than the body. The knee is usually the weakest link and will take all the brunt of the twisting out of shape. 

Fuego removes this problem but allows dancers to spin and groove on just about any surface without the risk of knee injuries caused by the traction of regular sneakers. Like any sport, dance requires the right equipment, training and mechanics, and the right shoe should be no exceptions.  

Fuego shoes have an outer sole that is engineered and built for spin ability, composed of a specialized material and density to provide the perfect balance between slip and grip. Inverted pivot points also facilitate seamless turning by reducing the number of contact points in areas of increased pressure distribution – it’s a truly scientific constriction. 

Practice at home no longer has to compromise your physical health and dance ability – but instead we can all be on somewhat of a level playing field again. Weschler says “As dancers, there’s nothing we’re more passionate about. Not only do we dance in class, we dance through life. With Fuego, you can dance whenever and wherever.”

Fuego ships nationally and internationally.

For more information and details visit https://fuegoshoes.com/

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How Cecilia And Shane Grizzard Tapped Into The Potential Of The Online Space

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Sometimes, people forget or are unable to claim packages from e-commerce platforms like Amazon, Target, or Walmart. Fortunately, these items don’t always go to waste, as people claim them as mystery packages that they open in hopes of finding something valuable. 

While the packages aren’t always what they seem to be, the people who acquire them find different opportunities to monetize them. Influencers even film themselves as they open the packages and guess their contents. 

Cecilia and Shane Grizzard were also interested in mystery boxes, but not for the reasons mentioned. They saw an opportunity to profit from them by tapping into the e-commerce industry. 

Growing In Numbers 

“Shane and I started our e-commerce career with liquidation pallets such as Target, Walmart, Amazon mystery boxes, etc. Then, we started buying truckloads of inventory from target overstocks such as baby items and furniture,” Cecilia said.  

Cecilia realized she wanted to enter the e-commerce industry after seeing that only a few people shop in stores, and the online shopping market is gaining popularity. She also wanted to relax a little from her travel job and run a business from home. 

After an interested customer bought an item from the couple, they created a group page on Facebook and started listing on the Facebook marketplace. Cecilia and Shane then shared their group page and got noticed by other consumers. 

The pair later decided to venture out and started on eBay. In just seven months, they made $75,000 in sales. Cecilia later told Shane to begin selling on Amazon, where they made $55,000 in sales in just one month, with $35,000 in profit. After seven months, the couple earned $140,000 in sales, with $75,000 in profit. 

“The more I share it on my Instagram, the more I get noticed. I was having people ask me for help constantly, which made me start my automation service, CS’ E-commerce,” Cecilia said. 

Starting An Automation Service 

Once the couple’s e-commerce business took off, and Cecilia shared more about it on her Instagram account, more people noticed their success and began asking for help in their e-commerce business. 

Seeing this as another opportunity to exercise her entrepreneurial skills, Cecilia started her automation service, CS’ E-commerce. 

“It takes capital to do $55,000 in sales with a $35,000 profit, but not a lot of people do that in e-commerce. That’s, sometimes someone’s yearly salary at a 9-5 job. I know I can change someone’s life with the automation services I offer,” Cecilia said. 

Check out Cecilia and Shane Grizzard’s Instagram account for more information. 

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What Motivates Coach-Consultant Manuela Proano to Achieve Her Goals

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Each one of us has a passion that we all want to pursue to achieve happiness. Manuela Proano has three: fashion, entrepreneurship, and helping others.

This inspired her to establish MPPA Studio and THE SECRET FASHION MOVEMENT, a coaching-consulting business where she helps entrepreneurs craft their luxury personal branding, and become influential while feeling confident and like a complete badass. 

“I also own a production agency where we craft all the high-end conceptual photos and videos for entrepreneurs and premium fashion brands,” she said. 

A Clear View of Her Goals 

Even though Manuela’s three passions can sometimes be demanding, she wakes up every morning feeling motivated to achieve the things she wants in life. Her secret is having clarity over her goals, which, for Manuela, translates into commitment.

“I noticed every successful person always has two whyʼs—a very internal personal and a purpose. My most personal why is to live a life of freedom, traveling around the world, building new memories, connecting with new people and cultures, and bringing along friends and family, as well as giving back to my parents and supporting their dream life, in the same way they have always supported me” she shared. 

On the other hand, Manuela believes that her purpose in life is to help driven entrepreneurs be badass, confident, influential, and an authority in their field.

She added that having clarity on what she wants, where she wants to go, why she wants it, and what she needs to do to get there also helps her become motivated and grow in different aspects of her life. 

This was made easier when she created MPPA Studio, which gathered all of her passions and is changing many lives through her coaching strategies for development and growth. But most importantly, Manuela is enjoying every step of the way. 

How Her Business Started 

Manuela started as a fashion consultant five years ago. She decided to start a business and support fashion entrepreneurs after coming back home to Ecuador after having studied and worked abroad in the fashion industry in Barcelona and NYC. 

“I had to face a market where I couldnʼt find a job, where my passions and my knowledge were misunderstood and unappreciated,” she shared. 

It took Manuela years to understand certain things and she made mistakes along the way due to a lack of guidance. But as she progressed, she promised that she didn’t want budding entrepreneurs to feel lost and scared as she did before she found her stride. 

“As the market started developing, so did I. I started building a name and a reputation. That is when I realized I wanted to help other entrepreneurs do the same,” she said. 

Check Manuela Proano’s Facebook, Instagram, and Twitter accounts for more information. Or reach her through her email addresses: info@mppastudio.com and manuela@mppastudio.com

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How Budding Amazon Sellers Can Find Freedom in the Online Space

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Several years ago, Jeff Bezos created Amazon to develop an online platform where users can buy and sell their products. It started as a website that sold only books, but Jeff’s vision of explosive growth and e-commerce dominance propelled the platform into its current popularity. 

As Amazon continues to dominate the e-commerce space, budding entrepreneurs are interested in tapping into the online space and making a fortune by becoming one of the 10 million sellers on the platform. But as grand as the dream of profiting from Amazon is, so are the risks that come with it. 

AMZ Product Launcher hopes to make the journey of aspiring entrepreneurs better by helping them find products that will allow them to start their online business on Amazon.

“We help our clients find and source products and launch these products on the Amazon platform,” said Alexander, a Sydney-based coach who has guided numerous clients towards establishing successful careers as online sellers. 

Providing a Unique Experience 

The team behind AMZ Product Launcher has a great team that includes professional product listing experts, keywords experts, Amazon sourcing experts, FBA prep companies, and more. 

“We have a dedicated team ready and willing to work with our clients one on one,” Alexander said. 

They offer coaching to guide clients towards succeeding as Amazon sellers. Yet there’s more to the company than just housing experts in the industry. 

AMZ Product Launcher is the only company in Australia, New Zealand, and the USA to offer a unique service of launching products on their behalf. No other company offers this service as they are willing to put their money where their mouth is and launch their clients’ products on Amazon for them. 

“Anyone looking to start a side business, anyone looking for more freedom in their life and looking to change their circumstances, if you’re looking to spend more time with your kids, family, or spend more time doing the things that you want to do, then I can help you,” Alexander said. 

He added that at AMZ Product Launcher, they work mainly with individuals looking to get started, even if they have no experience. 

The Skills That Developed Him 

For 12 years, Alexander has been involved in sourcing and importing from China. During this time, he developed the skills that allowed him to find the latest trends and hottest products being launched out of China. 

He also worked as an Amazon seller who dabbled in many different categories including pets, kitchen, dining, outdoors, and many others. 

“I love expanding my own Amazon business and I love chatting to my clients and helping them with their goals. The first thing in the morning I do is to review my day and chat with my favorite clients,” he said. 

Check out www.amzproductlauncher.com.au for more information. 

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